Posts tagged advertising
Macro vs Micro. Get your marketing right...

Some people wanna sell you and others just want you to feel warm and fuzzy about them.  The smart one’s want both.  Ever notice that?  Let’s be real.  Everyone is in sales.  From one extreme to the other, everyone implores sales habits throughout the course of their day and definitely throughout the course of their career.  So how do some find longevity while others fade quickly?  Sales professionals or otherwise?  I think the difference lies in the definition and understanding of branding vs advertising.

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